Marcoms Manager Xbox DACH (remote) (m/f/d)

Develop & execute Integrated Marcom & Social Media plans that drive key business metrics for the Xbox Portfolio.
• Strengthen the Xbox brand by planning and executing thoughtful and impactful marketing that delivers a great customer experience. In doing so you focus on driving purchase intent, conversion, post-purchase advocacy and consumer lifetime value for Xbox devices, content, accessories, and services.
• Managed Owned & Operated Events and Co-Marketing Partnerships efforts.
• Work effectively with our Xbox social media agency of record to ensure quality work is delivered on time and to budget.
• Support in rollout and execution of cross campaign integration and production/execution and cross-campaign integration - in partnership with global product marketing, consumer insights, media, owned channels, regional teams and external agencies and partners.
• Support with campaign development and video and digital advertising production for campaigns and key event-related assets with agency partners.
• Drive key consumer facing messaging and copy and identity assets that can be used consistently across all integrated marketing channels.
• Lead the execution of key campaign documents, including authoring the integrated marketing plan, campaign creative briefs, etc.
• Deliver effective, engaging, innovative and optimized creative across multiple social media channels.
• Partner with Xbox teams across multiple markets and regions to deliver relevant, timely and localized content optimized for local audiences.
• Evaluate data, report results, and deliver insights back to the business in a way that benefits the Xbox Social Media team and the wider teams we engage with.
• Drive innovation and a test-and-learn approach to ensure Xbox Social is at the forefront of digital and social marketing.

Partnership with Regional Category teams on core business objectives and outcomes.
• Partnership with the Consumer Engagement team and digital agency partners to ensure successful implementation across all digital channels (.com, social, CRM, etc).
• Partnership with Regional Marketing and Integrated Marketing Manager to ensure successful implementation and execution in key markets around the world.
• Partnership with Consumer Insights team on consumer insights, business intelligence, campaign measurement and reporting, etc.
• Partnership with Media to ensure successful integration and coordination of key paid media strategies.
• Partnership with the Retail Services and Stores teams to drive campaign implementation at retail.
• Budget ownership and management across multiple deliverables and lines of business.
• Maintaining compliance with legal, Geo Political and on the creative content approvals and clearances.